Nowadays, in our market, Pay per Click is also known as PPC. Also, before discussing about cost per click; let's first understand- what Pay per Click is... It is a process, by which- you will promote your site on different engines like google, like - Google, yahoo, MSN, etc. The https://squareblogs.net/heartberet69/promote-your-website-properly-with-cost-per-click-advertising